It's not the hourly rate, it's the total cost of the job that clients are interested in, you know. My hourly rates are quite good , but I still don't work out any more expensive than my local competitors, as I only charge what time I spend, not massage the hours upwards to suit monthly targets. And this is a generally cheaper area than Southampton. If I do the drawings (I used to be a draffy aeons ago, never want to give it up), then I charge myself at the technician rate; otherwise those other rates are chargeouts for anyone that I get to freelance for me.
Many of my clients don't actually know my hourly rate to start with, I just give them a price based on them, with those figures for extras/abortives - and I'm not often beaten on a fixed price, even being generous with my anticipated time. No one's baulked as yet, to my knowledge. Don't try and compete with the foreigner merchants: you don't need to (presumably) and, if someone wants a cheapy, cos some muppet with a buckshee outdated copy of TEDDS 8 has given them a knockdown price, let them go to them. There's no point being busy and not making anything.
Interestingly, I was having a convo with a friend who is a fellow OMB today, who charges £40/hr. We compared charges on a loft conversion and came out at about the same figure of £450, but he takes twice as long as me - and he doesn't do a CAD drawing to go with it. I bet my schemes have half the steel in that his do as well, as he is *very* conservative with his design.
Try, particularly with domestic punters, to quantify your levels of fees in terms that they understand. For instance, like how many rooms professionally decorated at, say £300/room, equate to your fee (or Plasma tvs!). It's amazing how they see it as reaso - which it is for the level of risk we carry - once you do that. Point out also that your designs should - if you're not an over the top merchant - pay for your fees in the savings in materials that would otherwise be used.
Don't change that page! The worst that would happen is a hand slap from Mr K at HQ and a requirement to give an undertaking not to do it again
Many of my clients don't actually know my hourly rate to start with, I just give them a price based on them, with those figures for extras/abortives - and I'm not often beaten on a fixed price, even being generous with my anticipated time. No one's baulked as yet, to my knowledge. Don't try and compete with the foreigner merchants: you don't need to (presumably) and, if someone wants a cheapy, cos some muppet with a buckshee outdated copy of TEDDS 8 has given them a knockdown price, let them go to them. There's no point being busy and not making anything.
Interestingly, I was having a convo with a friend who is a fellow OMB today, who charges £40/hr. We compared charges on a loft conversion and came out at about the same figure of £450, but he takes twice as long as me - and he doesn't do a CAD drawing to go with it. I bet my schemes have half the steel in that his do as well, as he is *very* conservative with his design.
Try, particularly with domestic punters, to quantify your levels of fees in terms that they understand. For instance, like how many rooms professionally decorated at, say £300/room, equate to your fee (or Plasma tvs!). It's amazing how they see it as reaso - which it is for the level of risk we carry - once you do that. Point out also that your designs should - if you're not an over the top merchant - pay for your fees in the savings in materials that would otherwise be used.
Don't change that page! The worst that would happen is a hand slap from Mr K at HQ and a requirement to give an undertaking not to do it again