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If the business is not achieving their 'core business' they will not survive as a business.
Which is why they decide they may want to put their energies into their 'core business'.
The issue is where does a company create and sustain value which can be captured by it. You seem to be focusing on nebulous concepts of core business which is totally missing the point.
Under your 'strategy' builders will be constructing their own cement mixers, building their own ladders and scaffold.
One can outsource, or buy in the required expertise as and when it is needed without losing sight or control of one's core business.
One of the fundamental advantages of buying-in expertise is that one takes advantage of similar applications.
You really don't understand the issue at all. You keep mentioning this nebulous concept of the 'core business' when it has not basis in economics and is simplya management construct. You want businesses simply to retreat to this nirvana of core business well many companies did this and they ended up focusing on the wrong areas.
Why not supply some reference to support your claim.
http://www.cio.com/article/2926435/...g-strategy-created-two-giant-competitors.html
https://www.forbes.com/sites/panosm...-destroyed-their-pc-advantage-piece-by-piece/
There are many more examples and the fact you do not know this I assume you don't know much about the IT industry. Which Industry is your experience.
You mean Coase's Nature of the Firm, written in the '30's? He was more concerned with economic decisions, than strategic ones.
Christensen's Innovators Dilemma is about development of systems and not applicable to this discussion.
Now I know you are totally not understanding the issue and mixing everything up. What is a strategic decision as compared to an economic decision ?
The innovators dilemma is relevant. See below
'Contract manufacturers’ evolving situation encourages them to develop their own brands. It happens as follows: As CMs reach efficient scale, their cost levels converge. At the same time, the products they make begin to commoditize. In response, CMs will attempt to regain a sustainable competitive advantage by undertaking the value-adding activities that their patrons had handled themselves, such as R&D and marketing. In a variant of the innovator’s dilemma, OEMs cede particular functions to their CMs and, by doing so, give CMs room to develop the capabilities they may later use to threaten the OEMs. By that point, the CMs will have become OEMs themselves. Lenovo and China-based contract manufacturers Haier (household appliances) and TCL (televisions) have become three of the world’s leading companies in their industries in just this way.'
https://hbr.org/2006/09/when-your-contract-manufacturer-becomes-your-competitor
Did they? Security?
Why not ask them?
Again you really don't seem to know much about this industry or economics. What is your background?