I think we need to be careful with this subject, it is a very emotive one, there are those here that earn there living in this industry and we should all be cautious of checking our posts prior to clicking that looming "submit" button.
I think most of us can agree that whilst the colour of many foods have improved, and whilst I stand by my comment about the flavour of "Organic" produce, generally the standard of so called fresh fruit, veg, fish and meat has declined in the last 20 years.
The fact that fresh produce lasts about 1.5X longer that a decade ago, according to the food industries own figures, should be of concern to us all. Nature has not adapted this food for our benefit, and this food is only chilled not frozen, consequently it must be chemical application in order to improve longevity, and this is not good for anyone, especially the consumer.
I am fortunate, I live in an area that has a large number of farm shops and farmers markets, and where possible I buy veg and meat from them, but the bulk of the population do not have this access, and the spread of low cost, high volume, low quality supermarkets is doing nothing for the health of our farming industry.
The only way the Government will take action is if the public start to vote with their feet and start to boycot the so called fresh produce in supermarkets and start to buy it from local sources when available.
For their part, Farmers need to look at ways of boosting the marketability of their products and finding ways to introduce them to a wider market.